Founded in 2005 by New York City celebrity stager Ilaria Barion, we are a boutique firm that employs the best design, home staging expertise and digital tools to market luxury real estate.

 

 

Luxury physical staging works, but few sellers can afford to pay $50-100K in remodeling and staging fees. On the other hand, the color-by-numbers virtual staging solutions offered today by real estate firms are not the alternative. If you are selling a property worth millions, why would you enlist the help of a tech  person, based overseas who knows nothing about design, staging luxury homes or your market?

 

Combining years of physical luxury staging experience in New York City with the best digital tools, Ilaria Barion Design offers the only alternative to pricey luxury home stagers.

 

Top real estate agents around the country trust our firm with their most exclusive and expensive listings. The result: over $2.5 billion real estate staged a year and clients in Chicago, Boston, Los Angeles, San Francisco, San Diego, Miami, Palm Beach, and anywhere from Texas to Connecticut, from New Jersey to Arizona, even overseas. The firm is the virtual staging provider for companies of the caliber of Brown Harris Stevens, Douglas Elliman, The Corcoran Group, Stribling & Associates, Halstead Property, Town Residential, Compass, Edina Realty, Berkshire Hathaway, Baird & Warner, Keller Williams, Sotheby's International Realty, Coldwell Banker as well as for many other smaller firms and developers. 

 
Beside the dozens of success stories we hear from our agents, we tracked the traffic of our listings before virtual staging and after on our website, halstead.com, for the first several months we used virtual staging. On average, there was a 30% increase in web traffic to the listing page as a result of having a virtually staged photo as the feature photo, versus a vacant photo. Another huge uptick was a reported percentage increase in open house traffic after the images were replaced.
— Matthew Leone, SVP Digital Marketing Brown Harris Stevens & Halstead Property - Corporate Client

Upper East Side mansion that Michael Jackson once called home lists for $39M

 

The Beaux-Arts home, located on 4 E. 74th Street, dates back to 1898. Over the years the house has maintained a celebrated history which included a variety of notable residents such as Marc Chagall, one of the 20th centuries greatest artists and at a later date the King of Pop Michael Jackson. The home’s exterior was also used as a stand-in for Nate Archibald’s posh house on Gossip Girl. Listed by Adam D. Modlin. The Modlin Group

 

 

One of the most glamorous loft penthouses in Soho.

 

Listed by Ronald Lense, John Gomes and Fredrik Eklund - Douglas Elliman

 

 
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The ultimate lifestyle in Manhattan in one of the exclusive top floor condominium residences at the Baccarat Hotel & Residences. 

Listed by J. Roger Erickson - Douglas Elliman

 

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High-end living in the Upper East Side

 

Listed by Karen Connolly Advocate - Douglas Elliman

 
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A Rare Maisonette Gem in West Village

 

Listed by Edwin Josue - Halstead Property

 

 
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Trophy Brownstone Off Central Park West

 

Listed by John Burger - Brown Harris Stevens

 
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Market your listing while it is still under construction 

 

Listed by Cary Lichtenstein - Echo Fine Properties

 
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