We take virtual staging to a whole new level

Founded in 2005 by New York City celebrity home stager Ilaria Barion, Ilaria Barion Design is a boutique virtual staging firm that combines superior home staging expertise and high-end design with state-of-the-art digital implementation. The result is a custom, upscale and sophisticated design that appeals to the most demanding buyers. Luxury real estate agents around the country trust our firm with their most exclusive and expensive listings. The result: over $2.5 billion real estate staged a year and clients in Chicago, Phoenix, Scottsdale, Boston, Los Angeles, Seattle, Portland, Minneapolis, San Francisco, San Diego, Miami, Palm Beach, and anywhere from Texas to Connecticut, from New Jersey to Arizona, even overseas.

 

AN emotionally charged home buyer DECIDES faster and is willing to pay more

 
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VIRTUAL STAGING 101

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OUR MISSION is to Provide the most realistic, enticing and effective virtual home staging and do so with the utmost professionalism and a personal dedication that turns customers into raving fans.

 
 

the difference

 
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The Top Real Estate Agents Only Hire The Best and They Hire Us.

Since 2005, we have physically and virtually staged over 50,000 properties. We routinely virtually stage in over 900 buildings in New York City alone. We have also been virtually staging luxury homes everywhere else in the country including cities such as San Francisco, San Diego, Los Angeles, Boston, Nashville, Houston, Phoenix, Scottsdale, Austin, Dallas, St. Louis, Chicago, Minneapolis, Honolulu, Washington DC, even overseas.

 
ILARIA TRANSFORMED A RATHER BLAND, EMPTY APARTMENT ON PARK AVENUE INTO A TRUE DESIGNER SHOW PLACE. THANK YOU FOR YOUR GREAT SENSE OF STYLE AND TASTE!
— JOHN BURGER, MANAGING DIRECTOR, BHS, NEW YORK, NY
 

SOME OF OUR CLIENTS

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A Unique Approach to Home Staging

Home staging is not interior design.It’s a proven marketing tool to provide your property with a dramatic edge to stand out from competition. Our background is marketing and our focus IS selling — not decorating.

15 Years in Retail + 15 Years in Luxury Staging

Our work has its roots in retail. Starting from the analysis of the target audience and following a specific methodology, we develop a creative solution to enhance the property's best attributes and minimize flaws if any, which leads to high traffic and eventually a much faster and more profitable sale. We use furniture and accessories carefully selected and strategically positioned to inspire buyers. Each piece must be placed for a reason on the traffic flow and convey a specific message.

International Exposure

Originally from Italy, Ilaria lived in Milan most of her life.  She brings to her designs a sophisticated Italian style coupled with the knowledge of diverse buying behaviors gained by working for years in Europe, Asia and the Middle East. The result is a home staging that appeals to the most discerning buyers.

Stunningly Photo-Realistic Luxury Staging

Buyers have no imagination, they only know what they see, not the way it is going to be. They decide emotionally, in the blink of an eye. The key to a fast and profitable sale lies in being able to appeal to buyers online. A digital implementation of our staging design will give you much more flexibility than a traditional physical staging, at a fraction of the cost. But to be effective, virtual staging must look "real". Our unique home staging know-how and unmatched photo-realistic inventory of high-end design furniture and accessories will enhance any property with a sophisticated touch that appeals to the most demanding buyers. 

 
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