Virtual home staging or digital home staging has become a prevalent and successful real estate marketing tool. The software used by digital staging designers creates realistic renderings of your property, showing its full potential to prospective buyers. Better yet, virtual staging is so much easier than traditional staging, which often involves moving furniture, painting, and investing a lot of time and money into the property you’re selling. With virtual staging, all of the work is done with software that creates realistic images.

The process is simple, too. After meeting with a staging designer and coming up with a marketing plan, the designer will create photo-realistic images. The homeowners or real estate agents can then use these images for marketing the property and selling it quickly. This article will explore how the virtual staging process works and why it’s so successful. Below is an outline of the process, from start to finish.

Homeowners or real estate agents choose a virtual staging company.
Consultation between a homeowner or real estate agent and staging designer.
Both parties discuss the property and marketing plan.
The designer creates a staging plan then renders photo-realistic images.
Homeowners or real estate agents use photographs for marketing the property.
Property sells thanks to beautiful staging design.

What Is Virtual Staging?

Virtual staging is a real estate marketing tool. Property is realistically staged with design rendering software and not physically staged in real life. Virtually staging your home or condo allows for more flexibility in showcasing the space. The goal is to help potential buyers see your property's full potential without the seller headaches that come with actually staging it. The images may not display how the room looks now but instead portray what it could become. Virtual staging will entice buyers to consider the home and connect emotionally with the property and its potential.

With any staging, the idea is to attract buyers and sell the property fast. Many realtors rely on staging to sell homes at a higher price than value. Like in traditional staging, virtual staging allows for added furniture, decor, and lighting to elevate the space. The digital photos created through virtual staging give potential buyers an idea of the home's potential without compromising anything. The software that virtual stagers utilize can produce high-quality images that look very realistic.

How Does Virtual Staging Work?

Let’s dive into how the virtual staging process works. Once you decide on a virtual home stager and consult with them, they will take over and start designing. You will have to prepare for taking photos of the space, but that typically involves minimal work. Once the designer has created your property images, you will be ready to market your home to buyers.

Choose a Virtual Staging Company

This first step is one of the most important because it will determine how well the images turn out. There are some essential questions to ask virtual staging companies before you hire them. Choosing a virtual staging expert with ample experience is the best way to go. You’ll want to be sure they’ve received Home Staging Training and don’t outsource their work. Ask to view examples of previous projects for reference and a good idea of the image quality you will receive.

Meet the Designer

The next step is to meet the designer. Homeowners can do this on their own or let their real estate agent handle it. Discussing the property in detail and what kind of marketing plan you’re aiming for will ensure you have the best results.

Prepare Your Home

To make the best images, the designer will need photos of your home. Clearing any clutter and unnecessary objects is an excellent place to start. Make sure the photos are taken with the most natural lighting possible and that each angle of the room is covered. The designer will work off these photos to create their renderings, so it’s essential to shoot the photos well.

Designer Creates Images

Typically the designer will create their staging plan once they’ve met with the client and heard more about the property. Deciding which spaces to focus their time and energy on is an important step in the process and will ensure you have images of all the suitable spaces in your house that will appeal most to buyers. Once they have made their plan, they’ll get to work creating all of the photo-realistic images.

Generate traffic online

Once all of the images are complete, the homeowner or real estate agent will start marketing the property with photos. Over 95% of home buyers start their search online. If they don’t like what they see in the property photos, chances are they won’t be interested in looking at the home in-person. Beautifully staged rooms, on the other hand, can generate a lot of traffic because they show the buyer the home’s full potential. Prospective buyers will love how professional the photos are and how realistic they appear. They will get a great sense of the potential of your property and make a competitive offer.

Property Sells

The final step, of course, is to sell the property. The higher the traffic during showings, the faster the sale. Virtual staging will help generate interest during showings and get more people excited about the house. Prospective buyers will love the thought put into every image of the home and get a great idea of the space’s potential. The images appeal to a wide range of styles by keeping things neutral and clean, so you’ll be able to find just the right buyer for your property.

Benefits of Virtual Staging

Many homeowners today are choosing virtual staging for a wide variety of reasons. First and foremost, virtual staging costs a fraction of traditional home staging, and you can avoid all the hassles of physically staging your home. There are many other advantages to virtual staging that can make your home or luxury condo appealing to buyers. Virtual stagers can make your space cohesive, stylish, and proportional. Designers will ensure the photo renderings capture the best aspects of the space and that the design is attractive to a wide range of buyers. Here are a few other benefits of virtual staging:

Looks authentic and will entice buyers.
Uses the right design appeal and staging trends.
Appeals to a wide range of prospective buyers.
Light can be added to enhance the space.
No budget for furniture and decor means you can place the best pieces.
Lush and green virtual landscaping makes for excellent curb appeal.
More cost-effective and budget-friendly than traditional staging.

Choosing Virtual Staging

Virtually staging, especially for luxury properties, makes more sense than traditional staging. The process is simple and straightforward but will yield amazing results for anyone looking to sell their home or condo and receive great offers. Using a virtual staging designer with a lot of experience will ensure you have the best photo-realistic images of your home to market to potential buyers and receive an offer quickly.

How Does Virtual Staging Work?

What Is Virtual Staging?